An easy-to-install real hardwood floor? Prior to this product, you would need special tools and hours of work to install a floor. With this new innovation in real hardwood floors, one could install a whole bedroom in about 15 minutes. Plus it's finished on all sides protecting it from water / moisture.
When you have ice dam problems that are difficult to fix, and need heat tape to help out, this is the best of the best. This heat tape is self-regulating, and by self-regulating, this heat tape increases wattage when it gets colder, and decreases wattage when it gets warmer, using just enough to melt the ice.